Privacy Policy

This Privacy Policy explains how FRUITSTAND® LLC ("FRUITSTAND," "we," "our," or "us") collects, uses, and shares your personal information when you interact with us online or offline, and the rights and choices you have regarding that information.

By using our website, services, in-person events, or participating in our programs, you agree to the collection and use of your information as described in this Policy.

Company Information

FRUITSTAND^® LLC is a New York limited liability company with:

• Registered Address (Articles of Organization): 45 West 60th Street, New York, NY 10023
• Operating Address: 3730 Review Avenue, Long Island City, NY 11101

You can contact us at info@fruitstandny.com or legal@fruitstandny.com.

Scope

This Policy applies to:

• Our website at fruitstandny.com
• SMS and email marketing campaigns
• In-person events, retail activations, and pop-ups
• The FRUITSTAND Campus Ambassadors program
• Social media channels where we collect or process data

Information We Collect

• Identifiers: Name, email, phone number, postal address, account login details
• Payment Information: Processed securely by Stripe, PayPal, Square, etc. (we don't store card numbers)
• Order & Transaction Data: Purchase history, delivery details, preferences
• Communications: Emails, SMS, social media messages, and other correspondence
• Device & Usage Data: IP address, browser type, operating system, pages viewed, time spent
• Event Data: Contact info provided at in-person activations, collabs, or ambassador events
• Social Media Data: Content you tag or share with us

How We Use Information

We use your data to:

• Fulfill orders, returns, and services
• Manage accounts and authenticate access
• Communicate via email, SMS, or phone (with consent)
• Send marketing, promotions, and event invitations (opt-out anytime)
• Personalize ads through vendors like Google, Meta, Snapchat
• Improve website functionality, analytics, and security
• Comply with legal obligations and prevent fraud
• Run offline events and ambassador programs

Marketing & SMS Consent

This Privacy Policy explains how FRUITSTAND^® LLC ("FRUITSTAND," "we," "our," or "us") collects, uses, and shares your personal information when you interact with us online or offline, and the rights and choices you have regarding that information.

• Message frequency varies
• Message & data rates may apply
• Opt out anytime: reply STOP (SMS) or click "unsubscribe" (email)
• Reply HELP for assistance
• Consent is not a condition of purchase

Current or future SMS/email vendors may include: Mailchimp (email and SMS), Klaviyo, Postscript, Attentive, or similar

Cookies & Tracking

We use cookies, pixels, and similar technologies. See our Cookie Policy for full details.

Vendors we may use include, including but not limited to:

• Google Tag Manager, Google Analytics
• Meta (Facebook/Instagram)
• Snapchat
• Squarespace (hosting)
• Stripe, PayPal, Square (payments)
• Mailchimp (email and SMS marketing)
• (Additional SMS/email vendors as noted above)

This list may be updated.

Sharing of Data

We share data with:

• Service Providers (shipping, payments, analytics, marketing)
• Business Partners (collabs/events, as needed)
• Legal/Regulatory Authorities if required by law

We also require our vendors and partners to enter into agreements ensuring lawful and secure processing of your data in accordance with applicable privacy laws.

Retention of Data

We retain personal information for as long as reasonably necessary to operate our business, provide services, comply with legal obligations, and resolve disputes.

We do not commit to automatic deletion of communications (such as emails, messages, or social media interactions) unless required by law. We may retain them to the extent legally permissible unless you specifically request deletion.

Your Rights

Depending on your location (e.g. GDPR, CCPA), you may have rights to:

• Access, correct, or delete your data
• Opt out of marketing
• Request data portability
• Limit or restrict data processing
• Withdraw consent at any time

We honor legally required opt-out mechanisms, including consumer rights requests under the CCPA.

Requests: legal@fruitstandny.com

Children's Privacy

We do not knowingly collect or solicit information from anyone under the age of 13, nor do we knowingly market to anyone under the age of 16 in jurisdictions (such as the EU) where a higher minimum age applies. If we learn that we have collected information from a child under these thresholds, we will delete it.

International Data Transfers

We may transfer your personal information outside of your home country, including to the United States. When we do so, we implement appropriate safeguards as required by law to protect your information.

Security

We use industry-standard physical, technical, and organizational safeguards designed to protect your information. However, no method of transmission over the internet or method of electronic storage is 100% secure. You use our services at your own risk.

Changes to This Policy

We may update this Policy from time to time. Updates will be posted here with a new "Last updated" date. Material changes may also be shared by email, SMS, or site notice.

Contact Us

Questions?

Email: info@fruitstandny.com or legal@fruitstandny.com

Website: fruitstandny.com/contact